During the festive season, I went to meet one of our animators on a mission for our partner LEGO.
If you want to discover the job of animator, I advise you to discover the career of Medhi, one of our young animators for 4 years.
Améline Hello Medhi, can you introduce yourself in a few words?
Medhi My name is Medhi, I am a student in communication and I have been working at SIG as a sales animator since 2015.
Améline How did you hear about SIG?
Medhi Via an acquaintance who was already working there. My brother was doing assignments for SIG and I thought, "Why not? It will allow me to work alongside my studies.
Améline Can you tell us about your first contact with SIG?
Medhi Everything went very well, I am lucky to have family members who had already worked for SIG, which gave me a very good contact with Farida, the regional manager for the Ile de France region.
Améline What other activities have you been able to do?
Medhi In 4 years I have had the opportunity to work for several brands such as Ben&Jerry's, Amora, Colgate, le Petit Marseillais and today is the first time I am doing an assignment for LEGO.
Améline How is this animation different from others you have done?
Medhi This is the first time I've done a toy animation where I advise parents and toddlers. When I work for food brands, it's mostly about tasting to introduce consumers to new products. For LEGO I have to advise the customers, find the right box and offer a discount coupon to close the sale.
I quite like this side, and as I also worked as a salesman at Toys'R'us, I enjoy it even more.
Améline What do you like about SIG?
Medhi What I like is obviously the brands I can work with, because they are quite prestigious brands, for the general public, that everyone knows. It's a source of pride for us as animators to work for brands like that.
From our side it makes our job much easier, it's easier to get a customer to buy a product they already know and have seen everywhere rather than a product they have never heard of. At Christmas time, the children have already made their list and now I'm Father Christmas.
Améline How is your animation going so far?
Medhi Everything is going well, it's the first time that a shop has given me such freedom of movement, I quite like it. As for the installation, everything went very well, I am very independent so it is not a problem for me.
Améline The advice you were given during the training was clear and useful?
Medhi Yes, especially the quiz with the lesson before it, those two things helped me to prepare. I really like the paperless aspect, it's better than receiving several paper documents.
Améline Do you already know what your next assignment is at SIG?
Medhi Not yet, but I've been doing animations with SIG for four years now and it's always gone very well, and I think it always will.
Améline : Thank you Medhi for taking the time to answer my questions, good luck with SIG!
