January is a good month for toys with a turnover of €122,250,227, the market jumped 13.4% compared to the same period in 2015.
Almost all categories benefit from this dynamism!
The strongest increases are on =.
- Action figures / accessories / role playing toys => +30% (boosted by superheroes)
- Building sets => 24%
- Outdoor and sports toys => +22%
- Artistic activities => +20%
Only one category is slightly down = Junior Electronics (-1.4%).
But do you know which category generates the most turnover ?
Well, these are the games and puzzles with a turnover of over 27 million euros ! This category is far ahead of early years and after-school games (18 million euros).
Our little girls are always pampered by their parents even after Christmas!
